New Forced “Never Watch” YouTube icon and how to remove it from videos on your web page

YouTube went down yesterday and now we know why.

This latest change is a bad one for marketers – it has just gone live and it is WORSE than expected.

Basically, the change comes down to YouTube depreciating embed code functionality – so you no longer can disable things you do not want to be visible – in other words they get to show what THEY want before and after the video… more on that below…

Plus they have added a new (MASSIVE) avatar distraction and icon which most Marketers have nicknamed the “Never Watch” button.

Here’s a little more on the changes…

Change #1 (and why it is worse than anticipated)

Starting as of a day or so ago before a video starts playback, YouTube forces the title and an avatar display, meaning you cannot disable it.

Before you were able to disable the title… and the avatar is a new thing they added today.

Why is this even worse than anticipated?

It’s because they also forced the previously always invisible “Watch Later” icon to ALWAYS show… which for marketers could very well be called the “Never Watch” button, because almost nobody would watch a sales page video later, it’s the snooze button of death for sales pages…

Why is it so bad for sales videos?

The “Never Watch” icon is self-explanatory but combined with the fact that Chrome and Safari no longer autoplay YouTube video with audio, it means that you can no longer control the initial appearance of the video before playback.

The first impression is a critical factor for sales, and without 100% control of what the viewer sees first, you can lose sales conversion and/or have higher video abandonment rate.

Luckily there is a solution though…

ExplaindioPlayer enables you to autoplay YouTube videos so that the initial screen before playback does not appear.

Also, ExplaindioPlayer autoplay is not limited to YouTube videos only. It can autoplay videos from Vimeo, Amazon S3, and any mp4 video you host yourself.

Find out more about this function right here…

Change #2

Also now live, the Related Videos Gallery will appear when the video is on pause or when it has finished playing…

Why is this change so bad?

Well, now the viewer will be just a single click away from leaving your sales or lead page to watch another YouTube video and get lost in that sea of funny cat vids and fail compilations… not cool.

This means that you are just one click away from losing a sale or a lead whenever the viewer pauses the video or when your sales video ends.

Luckily the ExplaindioPlayer fixes that problem too, by allowing you to automatically place an image or animated GIF on top of the video while the video is paused and after it finishes playing.

By doing this the Related Video Gallery is safely hidden below the image effectively “killing” the 1-click sales killer they have introduced…

Check out this function right here…

I believe this is reason enough to start using this where you can – and definitely a lot less hassle than moving all your videos to a different platform…

And to sweeten the deal right now they are also offering 100 Animated “Play Me” Call To Action video overlays to cover any non autoplayed videos before playback and hie the “Related Videos” while on pause and after the video finishes playing.

This is something that could make the difference between getting that sale or losing that person into the black hole of YouTube…

You can discover more about ExplaindioPlayer right here and pick it up for the special pricing.

You Rock!